Referral Network welcomes Dodgers' Naomi Rodriguez

Center for Small Business Success

October 22, 2019

The Referral Network welcomed Naomi Rodriguez, vice president of external affairs and community relations for the Los Angeles Dodgers, who presented on how small businesses can use a corporate social responsibility strategy to mutually benefit their business and community. Rodriguez shared examples of how the Dodgers support impactful causes including the Thousand Oaks Reunion, honoring a veteran at every home game and much more. A key takeaway for small business owners: learn about their community and customers, and then align those findings with a cause they are passionate about. Attendees were also provide with Dodger swag including hats, tote bags, backpacks and bobblehead raffle prizes.

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